1.) What Is A Blog?
According to Oxford Dictionary a blog is a regularly updated website or web page, typically one run by an individual or small group, that is written in an informal or conversational style. Blog posts have existed for years and years on the internet, from fashion companies sharing the latest trends to recipes that use a company’s best-selling food product and more. As the internet, trends and people have evolved so have blog posts and the categories they fall into – while they also started as sites run by individuals or posts shared on Tumblr, blogs have evolved into a means of strong digital marketing for companies.
2.) Why Is A Blog Important For Online Businesses?
Blogs convert a browsing mouse to a click, a click boosts your SEO ranking and your visibility. Blogs provide real value to your readers, clients and prospects – they convert those clicks into organic traffic. Building consistent content through posting blogs helps you stay at the top of your clients and prospects minds as well as the first page of Google results. Sharing blog posts is a much more sustainable way to boost your traffic as opposed to paying for ads or blasting people’s inboxes with spam (which is also not actually legal).
Every time you send out a quality blog, Google and other search engines will index your blog as more than one page on your site which will increase your chances of showing up on search queries.
3.) How Our Blog Services Help You
At Don Creative we know and love the power of blog pieces and see it as an opportunity to boost our SEO ranking while sharing information that we truly find helpful. Blog writing forms a part of the services we offer as part of our content and branding services. Our copywriters work hard to write well researched articles with high-ranking keywords to increase the chances of your site coming up as a result for search queries. Let’s talk today and get your new marketing strategy underway!